Overview
Click on the links below for more information:
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CHAPTERSLegend |
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Locating the Report
- Click on Analyze Tab
The Reports Sub Tab will automatically be selected - In the Search Reports field, type MARKETING
- Click on the Applicant Marketing Report
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The Applicant Marketing Summary report provides an overview of how many applicants there were each week, breaking down the sources (Indeed, Zip Recruiter, website, etc.).
View where your applicants are finding your job board from.
Filter Options
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Filter Name | Options | Description |
Positions | |||
Date From | |||
Date To | |||
Date Range |
Field Details
Field Name | Description | Notes |
Starting Week Date | ||
Total # of Applicants | ||
Conversions |
The number of web applicants/talent started on a job. |
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Unique Applicant Sources |
The number of individual sources. For example, a web apply from Indeed would be one source and one from CareerBuilder would be another source. |
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Source |
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Secondary Report: Applicant Marketing Sources report |
Requisition ID |
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Secondary Report: Applicant Marketing Details report Secondary Report: Applicant Marketing Conversions report |
Requisition |
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Secondary Report: Applicant Marketing Details report Secondary Report: Applicant Marketing Conversions report |
Requisition Title |
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Secondary Report: Applicant Marketing Details report Secondary Report: Applicant Marketing Conversions report |
Contact |
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Secondary Report: Applicant Marketing Details report Secondary Report: Applicant Marketing Conversions report |
Company |
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Secondary Report: Applicant Marketing Details report Secondary Report: Applicant Marketing Conversions report |
Applicant |
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Secondary Report: Applicant Marketing Details report Secondary Report: Applicant Marketing Conversions report |
Apply Date |
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Secondary Report: Applicant Marketing Details report Secondary Report: Applicant Marketing Conversions report |
Applicant Source |
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Secondary Report: Applicant Marketing Details report Secondary Report: Applicant Marketing Conversions report |
Secondary Report: Applicant Marketing Sources
Secondary Report: Applicant Marketing Details
Secondary Report: Applicant Marketing Conversions
Using the Data
Managers can use this report the understand where valuable candidates are applying from in order to focus their marketing efforts and money in the right places.
The report shows which external job boards are yielding the best results so that you can direct your marketing efforts towards the sites that provide the greatest ROI.
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